Posts in Innovation
Innovations in Cybersecurity with Threat Hunter Max Heinemeyer

An expert in cybersecurity, Max Heinemeyer explains how we can prevent attacks from malicious hackers both in our personal and professional lives. Vulnerability on the Internet has increased exponentially as new “smart” devices and appliances are tied into our networks every day. In a world where we have learned to protect ourselves from physical threats, we must learn how to protect ourselves and our companies from cyber threats as well.  

In this interview, Max defines the threats we face each day on the Internet, how malicious hackers have evolved, and the increasing complexity of cybersecurity. Max also provides tips and solutions for safeguarding your personal and business information. 

Max is Director of Threat Hunting for Darktrace and works in their Cambridge, United Kingdom office. He works with companies to help them investigate and respond to threats, while additionally overseeing the 30+ member cybersecurity analyst team. Max also has extensive experience as a white hat hacker.

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Daniel Pink Shares the Secrets of Perfect Timing

NYT & WSJ bestselling author Daniel Pink is here to help us understand how our cognitive ability changes throughout the day and how you can learn to plan your day around your brainpower. Knowing when to plan your creative activity, your executive work, and your administrative tasks has a massive influence over the quality of your performance.

In this interview, Daniel discusses his creative process, the importance of coordinating your creative work during the right time of day, strategies for selling your innovative ideas to investors and other decision makers, and a few tips that famous creatives have used to perform their best.

For nearly 20 years, Daniel has written about the intersection of human behavior and work. His books include Drive: The Surprising Truth About What Motivates Us, To Sell Is Human, A Whole New Mind, and his most recent bestseller When: The Scientific Secrets of Perfect Timing.

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Coming Soon: Season Two - Creators & Innovators

12 Geniuses is back with Season Two. We have 12 new episodes coming out this fall. This season is dedicated to the theme of creativity and innovation. We will talk directly to creators of culture and innovative problem solvers. If you want to better understand how you, your team, and your organization can be more creative and innovative, this season of the podcast is for you. The first episode of Season Two is an interview with bestselling author Daniel Pink. That episode is available on September 9th. We hope you’ll subscribe and tune in!

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Season One Review - Ryan Estis Interviews 12 Geniuses CEO Don MacPherson

That’s a wrap! 12 Geniuses Season One is now complete. Looking back at the growth of the podcast over the first season, it’s clear we learned quite a bit! In this special episode of 12 Geniuses, Ryan Estis and Don MacPherson sit down together to talk about what went well, what challenges arose, and some highlights from the first season. The two friends also chat about what is coming up next for 12 Geniuses in Season Two! Don shares some episode topics, exciting guests to look forward to, and ways you can get more 12 Geniuses content in the meantime.

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Second Quarter Review - Laurie Ruettimann Interviews 12 Geniuses CEO Don MacPherson

How did your second quarter of 2019 end? Did you accomplish all that you wanted to get done? Did you meet the people you’d hoped you would? Did you go where you wanted to go? It’s helpful to do an inventory of what we have been paying attention to, where we went, what we learned, who we met, and what’s up next. That’s exactly what two friends do in this special episode of 12 Geniuses. Laurie Ruettimann, the host of the Let’s Fix Work podcast, spends some time talking with Don MacPherson about how Q2 of 2019 went for 12 Geniuses. They cover a wide range of topics from technology trends, travel, parenthood, and what the 12 Geniuses audience can expect on the podcast over the rest of 2019.

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Cashing in on Climate Change - An Interview with Andrew Winston

Andrew Winston has worked in the clean business industry for over a decade. Globally recognized as an expert on how companies can navigate climate change for profit, Andrew has thoroughly researched the importance of adaptability for companies in this time of change. In this interview, Andrew discusses the implications of changing climate from what our new world will look like to how we can all participate in saving the environment. Andrew also provides insight on how businesses can harness the environmental movement for better employee engagement, increased profits, and company longevity. In this interview, Andrew discusses:  

Part One: The current state of the climate, creating value through sustainability, the pace of warming, defining global warming and climate change, the 1.5 Degree Report, changes to Earth’s geography, The Paris Agreement, We’re Still In movement in the United States, how countries are working to meet the goals of the Paris Agreement, how to slow down climate change.

Part Two: The Big Pivot, consumer access to sustainability information, how large sized companies are making environmentally conscious changes, attracting employees with an eco-friendly company culture, the clean economy, how to make your company eco-friendly, investment opportunities in the clean economy, innovations to help save our planet.

Andrew’s publications are available on amazon at: https://www.amazon.com/Andrew-S.-Winston/e/B001H6O3R2/ref=dp_byline_cont_book_1  

More information about Andrew is available at www.andrewwinston.com.

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Demystifying the Cannabis Industry - Giadha Aguirre de Carcer CEO of New Frontier Data

Thirty years ago, just 16% of Americans favored the legalization of marijuana. Now, 90% support legalization for medical purposes. For people who experience chronic pain, medical cannabis can be a highly effective, affordable treatment. Ten states have legalized recreational use in the United States and 33 have legalized it for medical use. This had sparked incredible opportunity both in the job market and as an investment.

As cannabis rapidly expands in the global market, we all stand to gain advancements in medical treatment, cheaper energy storage, energy efficient crops, and an explosive new job market. In this episode, serial entrepreneur and cannabis expert Giadha Aguirre de Carcer shares her knowledge of cannabis uses, the global market, and the future of cannabis.

Giadha discusses:

Part One: Changing the Dialogue on Cannabis

Being a serial entrepreneur, starting New Frontier Data, working in the field of United States intelligence, being a female tech entrepreneur, the differences in cannabis terms (CBD vs THC vs Hemp), The Farm Bill, the shift in public opinion on cannabis, medical purposes of cannabis, cannabis user profiles (discrete, weekend, medical, etc.), top ten reasons for cannabis consumption, alternative medical applications for cannabis, federal legalization of cannabis.

Part Two: The Market & Future of Cannabis

Global hemp market, cannabis as an alternative to opioids, Big Agriculture’s position in the hemp market, cannabis consumption rates, cannabis investments, creating company policies where cannabis is legal, police testing for cannabis impaired driving, the best locations for cannabis production.

Organizations, People, Resources, Places Mentioned:

New Frontier Data, University of Pennsylvania, Georgetown University, Progressive, Verizon, China, The Farm Bill, Colorado, California, Martha Stewart, A.G. William Barr, Obama and Trump administrations, Australia, Florida, Mercedes-Benz and BMW

 Contact info for New Frontier Data:

 https://newfrontierdata.com/

“I did finally convince her to take some CBD pills. It changed her life. She woke up one morning crying saying to me she had forgotten what it was like to not feel pain.”

Giadha Aguirre de Carcer talking about her mother using CBD instead of the opioids she was originally recommended


 

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The End of Retirement as We Know It - An Interview with Economist and Journalist Chris Farrell

Chris Farrell has worked as a journalist for national publishers and public radio for decades. Throughout his career, Chris has taken a hard look at how Baby Boomers have redefined work and how they are now redefining the concept of retirement. In this interview, Chris looks at what retirement has been historically, how it is evolving, and what organizations can do to continue to leverage the talent of their most experienced people. Chris also shares his thoughts on the FIRE (Financial Independence, Retire Early) movement that is becoming popular among younger, affluent workers. In this interview, Chris discusses:

Part I: Unretirement and the Future of Retirement

Traditional retirement and its evolution, the relationship between continued work and mental acuity, doing meaningful work, the importance of relationships at work, health benefits as the primary reason some employees stay with their organizations, the importance of building having a thriving network for older workers, advice for those considering a career change, the FIRE movement, retirement in Europe, workforce disruption, the 55-64 year-old entrepreneur, encore careers.

Part II: The Future of Work, Innovation, and Entrepreneurship

Disruption and the future of work, creation of new jobs, the increasing rate of technological developments, adapting skills for the future, training employees for a strong and valuable workforce, career changes later in life, how to remain relevant towards the end of your career, the 50+ entrepreneur, women and entrepreneurship, immigrant entrepreneurs.

Organizations, People and Resources mentioned: Unretirement (Book and Podcast), FIRE Movement, Purpose and a Paycheck, AARP, PBS Next Avenue, The Wall Street Journal, The New York Times, Financial Times, Encore.org, Desk Set with Katherine Hepburn, Michael Mandel with the Progressive Policy Institute, Herman Miller, Toyota, Bloomberg Businessweek

Chris’ publications are available on amazon at: https://www.amazon.com/Chris-Farrell/e/B001HMRRYW?ref=dbs_p_pbk_r00_abau_000000

Unretirement Podcast online: https://www.apmpodcasts.org/unretirement/

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The Future of Energy in America - An Interview with Energy Expert Lauren Azar

Imagine life in the year 1900. Imagine how people heated their homes. Think about how people got from place to place. Yes, there was the steam engine, but personal travel was walking or with a horse and buggy. The world is better than ever and one of the foundational reasons for this is because of access to energy. On a daily basis, the average person is estimated to use about 41 pounds of coal in energy per day…that’s 15,000 pounds a year. But that is changing quickly. In this interview, energy expert Lauren Azar talks about her 25 year career in the energy field and what the future of energy in America will look like. Lauren discusses:

Part I: Working in the Field of Energy

Mentorship, young people entering the energy field, energy industry law, working in the Department of Energy, working for the federal government, working for Secretary Chu, navigating hard power and soft power in decision making, working in a male dominated industry

Part II: Planning for Changes in Energy Sources and Overall Consumption.

Energy policy planning, security vulnerabilities in the electrical grid system, the future of coal in America, the future of renewable energy, energy storage methods (battery, compressed air, etc), solar panels, internet of things and AI’s impact on energy, solar roads

Organizations, People, and Resources Mentioned: Former Secretary of the Department of Energy Steven Chu, Xcel Energy

“Once energy storage becomes cost effective, we no longer need to have just-in-time infrastructure. That is going to fundamentally change this industry. It’s going to fundamentally change this nation.”

Lauren Azar on the impact energy storage capabilities will have on our future energy supply.

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